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Louis Hess
Creative Direction
& Brand Design
Select Works
Michelin
EV Virtual Road Trip
We took a product no one likes thinking about, and got it noticed as the category leader.
JCPenney
Shifting the consumer mindset from a transactional experience to an emotional one.
Visit Greenville
SC
Redefining a Southern city with a timeless logo that embodies the intersection of nature, culture, and Southern hospitality.
Michelin
CrossClimate2 Relaunch
Using the latest in CGI, we relaunched a tire designed to perform in every climate condition.
Honest Scoop
Branding the most unique mobile ice cream and dessert bar concept on the East Coast.
Photograph by Jack Robert Photography for Town Magazine.
Creative Services
Creative Direction,
Brand Design, &
Art Direction for Film
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